About us

Change • Progress • Impact

Naturce is a boutique consulting firm built on over 10 years of experience across sustainability, environmental engineering, and program and project leadership. We work with businesses, public sector entities, and institutional clients to navigate complex regulatory and operational landscapes through practical, agile engagements.

Our purpose:

To empower organizations to operate efficiently, responsibly, and sustainably.

Our mission:

To help organizations turn goals into clear strategies and measurable outcomes, delivering improved efficiency, growth, and sustainability.

Our values:

Integrity & Transparency

We act ethically and communicate openly, providing clear, objective guidance in every engagement.

Trust

We build lasting relationships through reliability, accountability, and consistent delivery.

Focus & Clarity

We prioritize what matters most, streamlining complex initiatives into clear, actionable strategies.

Innovation & Adaptability

We bring creative, forward-thinking solutions and adapt to evolving challenges and opportunities.

Collaboration & Open-Mindedness

We engage diverse perspectives, fostering partnerships that strengthen outcomes and impact.

Meet Our Team

Carmen Pei, Founder & CEO

Carmen Pei is the Founder of Naturce, bringing over a decade of experience across consulting, program leadership, and engineering, to the delivery of sustainability and organizational solutions.Carmen serves as a trusted advisor to organizations navigating complex operational, regulatory, and sustainability challenges. She brings a systems-oriented perspective that connects technical, financial, regulatory, market, and organizational priorities to guide strategy and execution. Her work focuses on informed planning and leading initiatives that deliver measurable improvements in performance, resilience, and sustainability.

Before founding Naturce, Carmen led sustainability programs serving commercial, municipal, residential, and low- to moderate-income customers. She advised public and social sector organizations on program design, regulatory strategy, financial feasibility, and execution.Earlier in her career, Carmen worked at leading global engineering and infrastructure firms, providing technical and consulting support for environmental remediation, water quality management, and building envelope projects. This foundation enables her to integrate technical rigor with strategic and organizational advisory insight.Carmen holds a Master of Engineering in Environmental Engineering from Manhattan University and a Bachelor of Science in Civil Engineering from Rensselaer Polytechnic Institute.

Chris Muñoz, Strategic Advisor

Chris Muñoz is an innovative, data-driven supply chain leader who brings over a decade of experience to Naturce, specializing in strategic planning, product management, automation engineering, and operations management.His consulting work is informed by leading large-scale cost-saving initiatives and managing complex supply chain departments, including product development and data analytics. Known for establishing strong cross-functional relationships, he excels at using data insights to influence business goals and ensure alignment across diverse teams. His leadership style is deeply rooted in mentorship, focusing on developing high-performing teams empowered to make critical business decisions that reduce costs and improve operating margins.

Chris has held various leadership roles and also currently serves as a Director specializing in distribution center layout design and automation for a prominent employee-owned distributor. Through his work, he leverages his extensive background in engineering and strategic realignment to transform long-range operating plans and implement clear automation roadmaps. He holds a Master of Science in Financial Engineering and Risk Analytics and a Bachelor of Science in Industrial and Management Engineering from Rensselaer Polytechnic Institute. Beyond his leadership roles, Chris is a recognized innovator in his field, contributing to several patents for supply chain systems and reusable delivery containers.

Claire Kokoska, Strategic Advisor

Claire Kokoska collaborates with Naturce to provide specialized guidance in energy efficiency, building decarbonization, and organizational consulting, supporting the firm's delivery client strategy and execution.Claire is a sustainability consultant and policy advocate with extensive experience guiding cross-functional teams to implement clean energy and electrification solutions for municipalities, school districts, and other clients. She focuses on driving clean energy adoption with available incentives, grants, and stakeholder collaboration to achieve carbon reduction and cost-savings and on equity and environmental justice. Claire is a seasoned public speaker and presenter, skilled at facilitating stakeholder coordination.

As an organizational consultant, Claire specializes in improving operational effectiveness through the development of internal databases and processes, data analysis tools, and go-to-market strategies. She helps organizations streamline complex initiatives by building robust process assets and KPI frameworks that ensure clarity, alignment, and successful long-term delivery. Claire is a Project Management Professional (PMP)® and a Certified LEED Green Associate. She holds a Bachelor of Arts in Honors Philosophy, Magna Cum Laude, from Union College.

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